
For my logo design, I drew inspiration from my love of anime, aiming to create something that would not only stand out but also represent me personally. After working through two semesters to develop my brand identity, with support from family and friends, I finalized a design featuring an animated version of myself alongside my initials. I chose bold, eye-catching colors like purple and neon green to evoke a sense of happiness and energy, ensuring that viewers would connect with both the design and the fun, storytelling approach I bring to my work.

Ideation from Original Designs

Mood Board

Morphological Matrix

Layout Designs

Final Selections

Combination of Two Designs

Mock up Hat

Letter/Envelope Mock up

Business Card

Final Design